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Creating Articles

Articles are long-form text content perfect for in-depth storytelling, thought leadership, and detailed information sharing. This guide walks you through creating compelling articles that educate, inform, and build authority with your audience.

Screenshot of the Create Article interface

Prerequisites​

  • You must have access to an Organization with at least one Media Page set up
  • You need Member, Admin, or Owner permissions to create content
  • Content ready for publication (text, images, videos as needed)

Getting Started​

  1. Navigate to your Media Page content creation area
  2. Click Create Article to open the article editor
  3. The editor opens with a rich text interface and configuration panel

Step 1: Essential Article Elements​

Required Fields​

Article Title​

  • Enter your article title in the Title field
  • This appears as the main headline of your article
  • Keep it engaging and descriptive

Hero Image or Video​

  • Click "Choose Image or Video" in the main content area
  • Upload your hero media that will appear at the top of the article
  • Required: Every article must have a hero image or video

Media Caption (Optional)​

  • Add a caption for your hero media
  • Use this to credit photographers or provide context
  • Appears below the hero media in the published article

Optional Elements​

Kicker​

  • Add a short phrase or category label above the title
  • Useful for article categorization or branding
  • Examples: "Industry Insight", "Behind the Scenes", "Tutorial"

Intro​

  • Write a compelling introduction or summary
  • This text often appears in article previews and social shares
  • Keep it concise but engaging

Author Attribution​

  • The author field defaults to your name
  • Click on the author field to change attribution if needed
  • Useful for guest posts or team attribution

Step 2: Writing Your Article Content​

Rich Text Editor​

The article editor supports multiple content types through a rich text interface:

Text Formatting​

  • Use the toolbar for basic formatting: bold, italic, lists, etc.
  • Choose from different paragraph styles using the dropdown
  • Create structured, readable content with proper headings

Adding Content Sections​

  1. Hover over the article body area to reveal a blue line with a plus (+) icon
  2. Click the plus icon to add new content sections
  3. Choose from available content types:
    • Rich Text: Additional paragraphs and formatted text
    • Image: Insert images throughout your article
    • Video: Embed videos within the content
    • Media Gallery: Showcase multiple images or videos
    • Facts: Add highlighted fact boxes or statistics
    • Byline: Include author information or quotes

Content Organization Tips​

  • Break up long text with images or media galleries
  • Use fact boxes to highlight key statistics or insights
  • Add videos to demonstrate concepts or provide visual interest
  • Structure content with clear headings and sections

Step 3: SEO Optimization​

Configure your article for search engine optimization in the SEO section:

SEO Fields​

Title for Search Engines​

  • Write an SEO-optimized title (recommended: less than 70 characters)
  • This appears in browser title bars and search results
  • Can be different from your article title for optimization

Description​

  • Create a compelling meta description (recommended: 70-160 characters)
  • This appears in search engine results below the title
  • Should entice readers to click through to your article

Metadata Keywords​

  • Add relevant keywords that describe your article content
  • Separate multiple keywords with commas
  • Focus on terms your audience might search for

Google Preview​

  • Review how your article will appear in Google search results
  • Adjust title and description based on the preview

Step 4: Publication Configuration​

Article Information Panel​

Publish Target​

  • Publish to: Select your target Media Page (auto-selected by default)
  • Alternative: Choose "None" if the article shouldn't appear on your Media Page

Permalink/Slug​

  • Important: Manually enter a URL-friendly permalink
  • Example: "how-to-create-engaging-content"
  • Warning: If left blank, a nonsense string will be generated
  • Use hyphens instead of spaces, keep it descriptive and concise

Content Organization​

  • Content Lists: Add to relevant content lists for website categorization. A content list could i.e be Landing Page Articles.
  • Status: Choose from Ideas, Draft, Review, Scheduled, or Published
  • Show in Feed: Control visibility in community feeds (default: Yes)

Author & Timestamps​

  • Created By: Shows the original author
  • Updated By: Shows who last modified the article
  • These fields update automatically

Step 5: Preview and Publish​

Preview Your Article​

  1. Click Preview to see how your article will appear
  2. Preview Options: View on both mobile and web layouts
  3. Review: Check formatting, media placement, and overall flow
  4. Iterate: Return to editing if adjustments are needed

Publishing Options​

Immediate Publication​

  • Ensure status is set to "Published"
  • Verify your permalink is properly set
  • Click the green "Publish" button
  • Your article goes live immediately on the selected target

Save for Later​

  • Select appropriate status (Draft, Ideas, Review, or Scheduled)
  • Click the corresponding action button
  • Article is saved but not published

Review Workflow​

  • Set status to "Review" for team approval
  • Content appears in the Overview workflow board for other team members
  • Collaborative editing and approval process

Best Practices​

Content Quality​

  • Structure: Use clear headings and break up long paragraphs
  • Media: Include relevant images and videos to enhance readability
  • Value: Ensure your article provides genuine value to readers
  • Length: Aim for comprehensive coverage of your topic

SEO Optimization​

  • Keywords: Research and include relevant keywords naturally
  • Meta Data: Write compelling titles and descriptions
  • Permalinks: Create clean, descriptive URLs
  • Internal Linking: Reference other relevant content when appropriate

Engagement​

  • Hook: Start with a compelling intro that draws readers in
  • Visuals: Use images, videos, and fact boxes to maintain interest
  • Call-to-Action: End with clear next steps for readers
  • Social Sharing: Enable social interactions for broader reach

Technical Considerations​

  • Mobile: Preview on mobile to ensure readability across devices
  • Load Time: Optimize images and videos for fast loading
  • Accessibility: Use proper heading structure and alt text for images

Troubleshooting​

Common Issues​

  • Missing hero image: Ensure you've uploaded a banner image or video
  • Poor SEO preview: Adjust title and description length and content
  • Broken permalink: Manually set a descriptive, URL-friendly slug
  • Formatting issues: Use the rich text editor tools for consistent styling

Content Organization​

  • Lost content: Use Draft status to save work in progress
  • Version control: The system tracks creation and update timestamps
  • Team collaboration: Use Review status for approval workflows